Digital Media Planner & Strategy (for MXA)

Company Description
MXA started in 2010, and were known as Media X Asia, the first Indonesia premium publisher network. After two years, we pivoted to digital buying agency business. Now MXA is one of the biggest local digital media buying agency in Indonesia that provides consultation for online campaign planning and strategy.

Role Description
Looking for a strategic digital plan & strategist who can bridge data, storytelling, and execution — someone who combines analytical thinking with a strong sense of business and innovation to deliver impactful digital campaigns.

1. Business & Strategic Thinking

• Strong sense of business and marketing objectives — able to translate them into actionable digital strategies.

• Understands client pain points, industry trends, and performance metrics to recommend growth opportunities.

2. Creative & Ideation Skills

• Thinks out of the box and can develop fresh, insight-driven campaign ideas.

• Strong storytelling ability — can turn data or strategy into compelling narratives and presentations.

3. Campaign Planning & Execution

• Experience in end-to-end campaign management (strategy, execution, optimization, and reporting).

• Familiar with multi-platform campaigns (Meta, TikTok, google ads and Programmatic, etc.).

Qualifications

• 1-3 years of experience in digital marketing, strategy consulting, or media planning.

• Exposure to brand strategy, performance campaigns, or digital transformation projects.

• Experience in client presentations or insight storytelling is a plus.

• Have media agency background

• Analytical & Technical Skills

• Proficient in Excel for data handling, performance tracking, and reporting.

• Skilled in PowerPoint for building impactful decks and visual storytelling.

• Strong communication and presentation ability.

• Proactive, collaborative, and able to work cross-functionally with teams and clients.

• Curious and adaptable to fast-changing digital landscapes